Public Relations Masterclass (video)

This public relations video discusses the Toyota crisis, how Microsoft handled their corporate reputation when Bill Gates took his role part time, and corporate reputation in general. It’s a long video and I’ve only watched the first half hour, but the content is first class.

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Wikileaks gives lawyers a torrid time in latest Tiger twist

Today Wikileaks published a gagging order which tried to suppress the latest revelations in the Tiger Woods’ scandal. This blog is not interested in the morality at the heart of the Tiger Woods’ case. Tiger can have ten wives if he wants, plus another ten gay lovers, for all I care. What is interesting are […]

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