Crisis PR management makes or breaks reputations. Get things right and you could win anything from a new-found respect to additional customers. Get things wrong and you could be looking at a basic loss of trust and a sense that you simply don’t know what you’re doing. As well as raising the profile of our […]
We know that it pays to prepare for any media interview, and that it’s important to dress sharp when appearing in front of a camera. But all the media training in the world won’t stop Mother Nature doing her thing. To show you what we mean here’s a news interview you can chuckle at – and […]
Here is a slide deck outlining some of the key points that I am planning to raise on the PR and SEO panel at SAScon alongside Lexi Mills of Distilled, Simon Wharton from PushON and Peter Bowles of Dynamo PR. PR and SEO Tips from SAScon | Online PR | | SEO PR | Digital […]
PR Agency One has been appointed to handle the PR for SAScon, the search analytics and social media conference, which is taking place over two days (17-18 May 2012) at The Hive, Manchester. Anyone who knows us will testify that we like to join the dots between PR and search, so we are really chuffed […]
Sometimes playing a straight bat to questions from the media just doesn’t work… Don’t believe me? Check out this example of pugnacious journalism from Irish broadcaster Vincent Browne vs an ECB spokesperson. This video has been added to my ‘Worst Media Interviews of All Time‘ blog post, which is worth a look for a seven […]
Working for a Manchester PR agency made me understand that not many people understand public relations. I always remember trying to explain what I did for a living to my mum and dad. I failed each time. This lack of understanding didn’t stop with my parents. Here are a few common misconceptions about public relations that I […]
Here are five nuggets of hyperlink goodness, provided by a rather fine Manchester PR Agency (yes, us): If your agency doesn’t use these PR metrics then sack them. Keep your eye on Plexus Engine. Fancy reading up on a few cheeky WordPress plugins? There must be an easier way to find wifi hotspots than this nifty […]
Here are another six links to interesting internet nuggets and trivia, as shared by your favourite Manchester-based PR agency: An interesting look at what ‘thought leaders’ believed exhibitions might have looked like now We really should enter the Golden Hedgehogs Obama turns to Tumblr A good pressie for beginners. What is newsworthy? Flow visualisation in Google […]
This presentation should give PR and marketing practitioners food for thought. Central to public relations is great content, and while all of this presentation is not always completely relevant to PR there is certainly some interesting concepts in here. What is especially relevant is how we consume content on the go. Full service marketers take […]
These are ten of the worst media interviews of all time and perfect examples to use as part of a media training programme. As part of our work here at PR Agency One, we often organise media training and these videos are classic examples of what can go wrong and why preparation counts. I’d love […]
