Here is a slide deck outlining some of the key points that I am planning to raise on the PR and SEO panel at SAScon alongside Lexi Mills of Distilled, Simon Wharton from PushON and Peter Bowles of Dynamo PR. PR and SEO Tips from SAScon | Online PR | | SEO PR | Digital […]
1. Reader impressions – how many people have read the coverage? This is often displayed on page but is usually available from the site administrator if not. Traditional PR can tell you how many people bought the paper using ABC figures, but not how many people actually read a specific piece of coverage. 2. Traffic […]
