PR for a Future Friendly Web

This presentation should give PR and marketing practitioners food for thought. Central to public relations is great content, and while all of this presentation is not always completely relevant to PR there is certainly some interesting concepts in here. What is especially relevant is how we consume content on the go. Full service marketers take […]

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A Quick Case Study in Using PR Content for SEO

Econsultancy is undertaking an experiment to see what happens if its readers link to their latest internet marketing strategy paper, which is available for free on its website. I will be blogging more about this subject on the blog of my new Manchester PR agency, PR Agency One. The blog encourages its readers to link […]

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