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Stickybits and its PR and Marketing Implications

PUBLIC RELATIONS AND SOCIAL MEDIA – There is a new social media tool called Stickybits, which I think could be big and has implications for both B2C and B2B PR and marketing – along with anyone who likes messing around with the interweb. The premise is that you can attach videos, music, text, PDFs, Zips […]

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Stephen Fry: editorial values vs trending topics

The curious point raised in my mind over the coverage of Stephen Fry’s decision to leave Twitter was concerning the level of coverage it received. In old media decisions are made over whether a story is newsworthy or not – or they should be anyway. This is an intellectual decision based on the editorial values […]

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