What is clickbait? It has drastically changed the way news websites and social media feeds look – but what is clickbait, and what does it mean for PRs like us where media relations is so central? The Oxford English Dictionary defines clickbait as “content whose main purpose is to attract attention and encourage visitors to […]
SEO PR Insights For Public Relations and Digital Pros from James Here are James Crawford’s SEO PR Insights from ‘Search Me?’ (1 February 2013). My presentation will go live shortly. Search Me? is a beginners guide to search marketing for PR & marketing professionals and a one-day seminar with lunch that takes place at The […]
The link between SEO and PR is nothing new but recently everyone’s still talking about. This is especially so at PR companies like PR Agency One. More and more public relations and optimisation consultancies are starting to truly understand the interrelation between the two disciplines, although there are lots of consultancies who talk the talk but […]
