Retail PR

The retail sector is vital to the UK economy. It contributes 5% of the nation’s GDP and is the largest private sector employer. Retail PR is an essential component of business success.

Retail is an industry that is constantly moving and changing. From fashion to FMCG and big-ticket purchases, retail is one of the fastest-moving industries and it takes a dynamic retail PR agency to stay ahead of trends.

Award Winning Retail PR Specialist

PR Agency One is a specialist agency in Retail and Fashion PR. Our consultants deliver award-winning traditional and digital campaigns in London and throughout the UK.

We have an integrated approach to Retail and Fashion PR that support growth in big brands and e-commerce firms alike. In fact you can find out about our dedicated ecommerce PR offering here.

In today’s crowded marketplace, consumers who love your brand won’t necessarily buy your products. And consumers who buy your products may not love your brand. We know that for brands to be a success, consumers need to buy products.

It’s this knowhow which led to Decathlon, The BuyItDirect Group and Fultons Foods chosing to work with us.

Using insight to understand consumer retail behaviour

Our campaigns are based on rigorous insight into consumer behaviour. And our unique Evaluation system and Reputation tools enable us to test how consumers see your brand.

Our digital and PR teams use all of this data to creative a powerful narrative that we can bring to life online, on TV or at an experiential event for the world’s most influential media and bloggers.

We offer brand strategy, brand activations, product launches, experiential communication and events, content creation, digital and social media strategy.

Driving footfall and online sales in an omnichannel world

Our clients benefit from our unique approach to communications that blends together traditional retail PR activities and multi award winning digital PR knowhow to drive footfall, brand awareness and online search visibility.

Our retail PR clients hire us for different reasons.  Some desire search engine know how. Others want high street footfall. Or both.  Our clients include:

  • Department Stores
  • Discount shops
  • Supermarkets / multiples
  • Wholesale
  • Convenience s
  • Shopping centres and malls
  • Etailers / ecommerce

All exist in a tough commercial environment, where Amazon is throwing its weight around and every sale is hard fought.

They all have PR Agency One fighting their corner.

To benefit from our specialist Retail and Fashion PR knowledge, please call James Crawford on:

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