Health and Fitness PR

PR Agency One is a UK leader in Health and Fitness PR. We support retailers, gym companies, training firms, equipment providers, medical practitioners and vendors to deliver reputation management, brand building media relations campaigns, customer acquisition and PR analytics.

Founded in 2011, the agency has grown organically to become a CIPR “Outstanding” public relations consultancy and one of the most respected PR agencies in the UK top 150. We understand what is needed to make it to the top. We work relentlessly deliver upon your objectives.

Whether your business needs B2B, corporate or consumer support, we have consultants who are expert in delivering tangible results for the fitness industry.  take a look at our award winning work for sports retailer Decathlon and other client case studies.

Award Winning Digital Health & Fitness PR

More so than most industries, health & fitness PR is digital first. To succeed, it’s critical to harness PR campaigns in earned, owned and paid channels and to understand a broad and complex range of stakeholders.

That means clients need a deep understanding of how to integrate specialist industry PR knowhow into the wider digital and marketing mix. We are experts in the concept of reputation and its impact on brand awareness and customer acquisition (often through SEO PR and search).

We have strong relationships with both journalists and trade associations, meaning that we can leverage our technical marketing knowhow and personal contacts with the likes of the Fitness Industry Association (FIA) and UKActive to get the best outcome for our clients.

Our media relations team knows how to create page ready stories and how to shape the headlines of tomorrow. We are experts in storytelling and understand how to secure national, consumer, regional and trade coverage but our people also make health and fitness campaigns work across client own media channels, such as websites, email marketing and social media too.

Using PR for customer acquisition in search and social

Our SEO and Digital PR expertise spans the entire agency and all our people are well trained in how links in editorial coverage can be used to influence search engine results. They know where the most trusted links can be earned and how to secure them and have the analytical skill to quantify their performance

Brand building creative PR campaigns can also be used to drive enquiries and revenue too. Our success lies in how we marry PR, search and social and it is this level of specialist understanding that sets PR Agency One apart from the competition.

Measuring PR for the health and fitness industry

Regardless of whether you are a gym operator, a fitness industry training provider or a one of the myriad of vendors into the industry, then we can build B2B and B2C campaigns to suit your need.

We have a suite of proprietary measurement products that track reputation, brand and commercial metrics such as conversions and PR attribution.  Our clients benefit from a crystal-clear understanding how their fees are being spent.

We are the right mix of creativity, strategy and digital skills to make your brand a success.\

PR Agency One is a multi-specialist health and fitness PR agency that can drive your bottom line.

For support with health and fitness PR, digital and reputation management, please call James Crawford on:

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