Blog

12 most influential B2B technology publications in the UK

For PRs working in B2B and corporate PR, landing coverage in top tier technology publications is just as big of an achievement as placement in the national news media. These titles are read by decision makers, those responsible for the procurement of new products and services, the investor community and other industry stakeholders. These B2B […]

Read More

What is clickbait in 2018 and what does it mean for PRs?

What is clickbait? It has drastically changed the way news websites and social media feeds look – but what is clickbait, and what does it mean for PRs like us where media relations is so central? The Oxford English Dictionary defines clickbait as “content whose main purpose is to attract attention and encourage visitors to […]

Read More
  • Categories
  • Google Map