Things people get wrong about the Internet and TV

This is one of seven bullet points lifted from post on Boing Boing. It’s about the impact of the internet on TV.

Clearly TV isn’t dying, it’s just the business model that is changing.

The traditional TV model is dying

The broadcast model of networks like ABC and NBC is certainly under a lot of pressure, but cable networks are doing very well. Part of the problem is actually a press issue…the bigger, older broadcast networks get a disproportionate amount of coverage, so when they have issues, it can seem like all of TV is in trouble. For instance, buried at the end of this otherwise doom and gloom filled MarketWatch article is an interesting tidbit:

“Cable was again a positive note for NBC Universal in the fourth quarter, showing an 8% increase in operating profit, with solid growth at USA, Syfy, Bravo and Oxygen, Sherin said. First-quarter advertising rates at the cable networks are up more than 30%, Sherin explained, after increasing by the same amount during the fourth quarter.”

Posted via web from jamescrawford’s posterous

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