Case Studies

Case Studies

Please read our award winning PR case studies delivered by our consumer PR and B2b / corporate teams.  Be it a cutting edge tech PR campaign or a sales driving retail campaign, a lot of care, love and attention goes into delivering impactful result for our clients, For more information on our case studies and campaigns, or to meet to discuss our credentials please contact James Crawford on:

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Brand Awareness & Reputation Management Case Study: Decathlon

Raising the reputation & brand awareness of Decathlon THE BRIEF Decathlon, one of the UK’s leading sports retailers appointed retail PR and consumer PR specialists  PR Agency One to handle its UK PR. Decathlon required creative campaigns and an effective product press office strategy that would deliver its aim to grow its reputation as a brand. […]

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Digital PR Case Study: Auto Trader – Eau de New Car

Who they are and what they wanted: Auto Trader is the UK’s largest digital marketplace for new and used cars. The automotive brand tasked PR Agency One with creating an innovative PR stunt to drive talkability and engagement around the brand, whilst also delivering high authority follow links back to build visibility for the New […]

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Black Friday PR Case Study: BuyItDirect

Google Analytics data allowed us to identify the media outlets which were able to drive the highest volumes of sales for BuyItDirect, and target these specific journalists.

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Consumer Healthcare Case Study: UK’s First Home Office-Compliant Medical Cannabis Card

The case study focuses on the UK’s pioneering launch of the Releaf Medical Cannabis Card, by Releaf Dispensary, facilitated by PR Agency One. Narrative and Key Messages The Releaf Medical Cannabis Card is an emblem of progress, designed to instil confidence in patients to use their prescribed cannabis treatments without fear of legal repercussions. Its […]

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Corporate Profiling PR Case Study – Skylark Lasers

Shining a light on a leading lasers business Who they are and what they wanted Skylark Lasers is a world-leading provider of laser technology for analytical and industrial applications. The photonics firm briefed our technology PR team on boosting its profile in the industry, and among a Scottish and UK business audience. Objectives Based in […]

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Martine Case Study - Christmas PR campaign

Celebrity Influencer Case Study: One4all Martine Mccutcheon Christmas Gifting Campaign

The brief One4all Gift Cards, the leading multi-store gift card, has been a client of PR Agency One since 2015. As the brand’s biggest and most key sales occasion of the year, it is crucial that we drove brand awareness, understanding and crucially sales during the golden quarter, leading up to the Christmas period. The […]

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CONSUMER HEALTH PR: The launch of Myrkl

WHO THEY ARE AND WHAT THEY WANTED Swedish nutraceuticals firm, De Faire Medical (DFM), came to us with a unique product. A product that contains AB001™, which a peer-reviewed clinical study had revealed could process up to 70% of alcohol consumed within 60 minutes. They approached us to launch Myrkl to the world. And boy, […]

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Proptech PR: integrated communications campaign – IES

IES is a climate-tech company operating in the built environment sector. Its digital twin software helps enable building owners and estate managers to decarbonise single buildings, estates or entire towns and cities. The firm required an integrated communications Proptech PR campaign to showcase its digital twin technology, raise profile in key AEC sectors (architecture, engineering […]

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Commercial Property PR Case Study – Allied London

Allied London is a leading UK-based property development group that ‘makes urban environments work’ and goes beyond developing buildings, instead acting as ‘place-makers’. Allied London devises, designs and delivers landmark, mixed-use developments, buildings and concepts in London, Manchester and Leeds via its various brands including Enterprise City, Exchange and Department. They turned to PR Agency […]

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Celebrity Endorsement Case Study: One4all John Torode Christmas Campaign

A campaign ahead of its time – recognising the sacrifice of key workers and celebrating their selflessness months before the nation stood on their doorsteps to applaud. Organisational Objectives One4all Gift Cards is the market-leading provider of multi-store physical and digital gift cards now redeemable in over 60,000 leading stores across retail, services and online […]

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Integrated PR case study: Claro Money – Say Bye Now to Buy Now Pay Later

Claro Money is the UK’s first digital financial coaching app, offering affordable and accessible qualified financial guidance to everyone in the UK. The fintech firm wanted us – its retained UK PR agency – to build top of funnel consumer awareness, consideration of its product among its target demographic, and a greater level of customer […]

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Purpose and ESG Case study: Wiley Edge

Why diversity in tech is key to equality Wiley Edge (part of Wiley – NYSE) is a global emerging talent and reskill training partner that bridges the skills gap in technology, banking and business by connecting education to the working world. Via its industry-leading Academy, it helps build pipelines of diverse, custom-trained talent, complementing traditional […]

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PROPERTY PR CASE STUDY: ALLSOP AND DUET

Property PR Launch – Duet, MediaCityUK WHO THEY ARE AND WHAT THEY WANTED: Duet is a luxury build-to-rent (BTR) development of 270 premium apartments and was the first BTR development launched in Manchester, MediaCityUK. The building was the latest joint project from Moorfield’s BTR brand, More., developer Glenbrook Property and leading UK property consultancy, Allsop. […]

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