PR AGENCY ONE SCORES WITH DECATHLON APPOINTMENT PR Agency One has been appointed by one of the world’s biggest sports retailers. The agency’s consumer PR team has been briefed as part of a major marketing drive to raise Decathlon’s brand awareness and store footfall in the UK. Founded in 1976 in Lille, France, Decathlon has […]
Fifteen years ago this month, Manchester United’s Eric Cantona was sent off at Selhurst Park and proceeded to kung fu kick a Wimbledon fan who abused him. Arguably this is one of the biggest sporting news stories of the 1990s. This story was huge! I can’t believe that it happened and equally I can’t comprehend […]
Today I met Sean O’Loughin, the Club Captain of Wigan Warriors, the Rugby League team (photo below). He tells me that Huddersfield are going to win the Challenge Cup by two clear tries. Now don’t blame me if his advice is wildly inaccurate…..
