If you have read my blog recently you will have seen that I have been following the Ralph Lauren PR ‘crisis.’ See previous posts:
Now it seems that things are going from bad to worse, with Boing Boing reporting that the model in question has been sacked:
On the face of things the latest state of affairs seems like a PR crisis. But is it? Do fashionistas TRULY care about the size issue? After all Karl Lagerfeld has recently said, “Only fat, potato chip-eating moms hate thin models”. And there hasn’t really been much outrage in the conventional media either.
Unconsciously do Ralph Lauren customers, and fashion lovers in general I hasten to add, feel thinner when they purchase the brand’s clothes because, “if they fit into a nice designer outfit then they must be as thin as a model”?
This is a far too complicated an idea to get my head around, but I can see it working as an unspoken machination of the fashion industry. It’s a dangerous line to tread though.Tags: Boing Boing, BoingBoing, Brand, Fashion, Lagerfeld, media relations, Models, pr, Ralp Lauren, sacked, Thin Posted by