Measuring the results of PR activity enables PR professionals and their clients to evaluate the success of their work and its value. As PR has evolved over the years, and PR professionals have started working across all kinds of media, demand for a sophisticated, truly integrated way of measuring communications has developed.
If you’ve found this blog you might have just watched the 45 minute webinar:”Digital #PR, #SEO & AMEC Framework”, maybe you found it via social or this popped up via organic search. Either way, you are in the right place to find out how to measure digital PR and use the AMEC framework as a […]
The Government’s latest overhaul of the planning system was launched with considerable fanfare in early August. The Planning for the Future White Paper is out for consultation until October and is billed as a package of proposals to reform the planning system in England. But this is not your average common or garden reform. In […]
When looking for a job in public relations, like any job application, you must give enough information to your future boss that demonstrates your skills, qualifications, and hobbies, and interests. While public relations is a varied profession, many graduates who apply to an agency have very little understanding of what corporate or B2B PR roles […]
I joined PR Agency One as a Junior Account Executive back in November 2019, as a member of the b2b and corporate team. I was quickly welcomed into the agency and placed on accounts across the fitness, tech, retail, transport, and manufacturing sectors.
Entering the world of work is an exciting yet daunting prospect for graduates, especially considering the competitive job market and pressure to put your university education to good use.
Four months after graduating, I was delighted to land the job of Graduate Account Executive at PR Agency One.
Skincare brand Nivea has created a reed diffuser that smells like holidays, or at least its sun cream. Brilliant fragrance PR stunt!
PR Agency One has expanded its PR and marketing brief with award-winning property development and investment company, Allied London, to include its wider property and workplace portfolio. The PR Week Top 150 agency, which was chosen to launch Enterprise City an inspirational new media, tech and cultural cluster in Manchester, has expanded its remit with […]
PR Agency One and its award-winning PR measurement products scooped four gold awards at the AMEC Awards 2020. The consumer and corporate PR agency took the top award in four separate categories, beating international competition from global businesses. Its awards included: Gold Winner for the Innovation award for new measurement methodologies Gold winner for the […]
It is weird what nerves do when something unexpected happens. In this case the interviewee is conducting a media interview to announce 9,000 job losses when something causes him to become distracted. Then everything goes south!. The BBC are using a video call to conduct the interview and he is sitting in an open space, […]