Reddit is one of the biggest social news sites on the internet. If a story is up-voted on Reddit the resulting interest and site traffic is huge. Don’t believe me? Well here are some stats. Given the site’s influence, you’d think that use of Reddit would be a priority for the public relations industry? So […]
8 reasons to chose integrated PR companies
The link between SEO and PR is nothing new but recently everyone’s still talking about. This is especially so at PR companies like PR Agency One. More and more public relations and optimisation consultancies are starting to truly understand the interrelation between the two disciplines, although there are lots of consultancies who talk the talk but […]
Journalism Warning Labels
All people with an interest in PR and media will find these interesting. This is the type of content that I normally share on Posterous, but I liked these labels so much that I reposted it here. This sticker’s mainly for celebrity articles: Starsuckers did a good job of showing just how little verification is […]
PR Crisis – Steve Jobs takes a bullet for Apple
Is Steve Jobs trying to protect Apple’s public relations image by deflecting negative PR attention towards himself? As public relations crises go, Apple’s iPhone 4 launch is up there in second place behind BP’s oil leak. The product launch has been besieged by negative press and PR coverage regarding the product’s aerial and connection. Recently, […]
One of my favourite topics – passive aggression (via @mattsingley)
Being mega direct myself, passive aggression bugs me, so much so it is a mini obsession of mine. Unfortunately because I work in public relations, it is an all too familiar trait… Alas, this post amused me. It looks like in the future 12 year old kids will be working brand marketers and PRs hard. […]
Charlie Brooker has a point about Cameron’s PR presentation skills
Clegg’s persona is roughly 50% daytime soap, 40% human, and 10% statesman. Cameron is 100% something. He isn’t even a man; more a texture-mapped character model. There’s a different kind of software at work here, some advanced alien technology projecting a passable simulation of affability; a straight-to-DVD retread of the Blair ascendancy re-enacted by androids. […]
Stickybits and its PR and Marketing Implications
PUBLIC RELATIONS AND SOCIAL MEDIA – There is a new social media tool called Stickybits, which I think could be big and has implications for both B2C and B2B PR and marketing – along with anyone who likes messing around with the interweb. The premise is that you can attach videos, music, text, PDFs, Zips […]
PR and the Red Knights of Manchester United #mufc
PUBLIC RELATIONS – The proposed Red Knight takeover at United is an interesting story. United fans are hungry to depose the Glazer family and have organised a high profile ‘green and gold’ campaign to make their views known. As a United fan the idea of ensuring United are placed on a strong financial footing is […]
Media consumption data
Have you ever wondered what your media consumption says about you? Public Relations profesionals have lots of tools to provide insight these days. For example, with TGI Data and all the other metrics on media consumption, you can pretty much pinpoint a persons beliefs and behaviours. Or can you? When I next get a chance […]
PR Movers and Shakers – Helen Moore #Markettiers4DC
This post is the first in an occasional series, profiling movers and shakers within the PR industry – i.e. people I met along the way who I thought were talented people. Helen Moore is an all round good egg, who I have worked with on and off for years. Now she is Managing Director of […]
