Blog

Effective Ways to Amplify Your PR Campaign

You’ve spent months brainstorming and planning your latest PR campaign, and it’s now finally time to show off all of your hard work – but how do you make sure a campaign lands with impact? Whilst unique and creative PR campaigns are great ways to show off your brand and grab people’s attention, there are […]

Read More

AMEC Measurement Month 2021 – A roundup of our measurement insight

PR measurement

It’s AMEC (Association for Measurement and Evaluation of Communication) Measurement Month this month and at PR Agency One we’re mad on measurement, so what better time than to bring all our insightful resources on the topic together in one place. Measurement is crucial to PR because it enables the evaluation of success and demonstrates the […]

Read More

What is B2B PR?

Often when people think of PR, they think of the big consumer campaigns. But, equally as important is B2B PR, in which businesses that are marketing to other businesses, rather than individuals, build awareness and visibility within relevant sector audiences. What is B2B PR? B2B PR focuses on promoting a business to help it sell […]

Read More

The Best Creative PR Work of June 2021

blank

From The Euros 2020 to the announcement of further lockdown easing this summer, June 2021 has been a busy month, filled with innovative and exciting creative PR work. Our creative PR team has been busy researching the biggest and best campaigns. Here’s a roundup of some of our favourite creative PR work from the past […]

Read More

PESO: Using Paid media in a PR campaign

blank

What is paid media and why is it important? As the name suggests, paid media is any promotional activity which costs a brand money. In the past, paid media has generally been considered untrustworthy, and brands were advised to focus their efforts on creating genuine awareness among audiences through organic approaches. Whilst this is still […]

Read More

How to use Clubhouse as part of your PR strategy

blank

With the rise of a new social media platform comes new opportunities for brands to ramp up their PR strategies. Clubhouse is a new social media app which is rooted in voice and audio communication. Unlike its visual or textual counterparts, all interaction on Clubhouse is voice-based and there are no written comments or messages […]

Read More

Creating LinkedIn content for business

blank

LinkedIn is a powerful tool for business, designed to connect professionals with other individuals and organisations from across the globe. This makes it perfectly placed for B2B businesses to reach potential new clients, for companies to bolster their employer brand, and for individuals to build their own personal brand within their field. Social media is […]

Read More

Five ways PR will change in 2021

five-ways-pr-will-change-in-2021

For PR professionals working in both consumer and B2B/corporate teams, 2021 promises to bring further change to the public relations industry. With face-to-face client meetings, networking and coffee catch ups with journalists all, understandably, put on hold for the foreseeable, this year will bring many changes to the way the industry operates. But it’s not […]

Read More
  • Categories
  • Google Map Manchester
    Google Map London