“The Guardian is the king of the search engines while the Telegraph and Mail Online are slugging it out for second place.” Well, that’s what the headline might have read if I had only look at top-line SearchMetrics statistics, which shows the Guardian way out ahead of the other UK newspapers. The data, shown below in fig. 1., made us […]
On the day that actress Brittany Murphy died from what reports suggest to be drug abuse, the DJ Brandon Block is fronting a new Government anti-drugs campaign. The results, I feel, are exceptional and you can watch it here. Everyone has seen a public health campaign which takes the wrong tone or, worse still, could […]
The shift in power which now makes internet advertising a bigger revenue stream than from broadcast media has come quicker than I thought. The report seems very credible. Although I am always sceptical of ‘data’ from Newspaper Society and the Internet Advertising Bureau, this report seems to be an accurate picture. The […]
