These are ten of the worst media interviews of all time and perfect examples to use as part of a media training programme.
As part of our work here at PR Agency One, we often organise media training and these videos are classic examples of what can go wrong and why preparation counts.
I’d love any suggestions for videos to add to this post. Feel free to suggest some in the comments.
Video 1: dress appropriately for media interviews
Video 2: when surprised by a journalist buy time in a more sophisticated way than this..
Video 3: no comment is not an option in the face of a crisis
Video 4: never go on head to head with Paxman
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Video 5: if you are going to make up a PR story, at least be prepared with well thought through responses
Video 6: be very careful when dealing with difficult subjects
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Video 7: turn your microphone off
Video 8: be humble in the face of a crisis
Video 9: Don’t worry, even the professionals can get it badly wrong
Video 10: Set the agenda unlike George Monbiot did with Shaun Spiers
(hat tip to Graham Lancaster for three of these videos)
Tags: manchester pr agency, media interview, media training, pr Posted by