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The launch of PRCA’s Charter is a milestone for client vs agency relations

PRCA Charter

Friday marked a significant moment for the public relations industry with the launch of the PRCA’s 2024 Client Consultancy Partnership Charter, which has been meticulously updated to address the modern challenges and opportunities within the field. The Charter encompasses crucial areas like transparency, diversity, ethical practices, and the safeguarding against ‘idea theft’. This comprehensive approach […]

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Is TikTok a search engine?

The debate over whether Tiktok is a search engine continues to rage. Over the past twelve months, I’ve searched on TikTok for “how to make a gratin,” “Things to do in Collioure,” and “how to varnish a door” and found the results much better than Google or YouTube. While some of the searches were more […]

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How to take a brief for a travel PR press trip

In the dynamic world of travel and hospitality, a well-executed press trip can be a game-changer in elevating a hotel’s brand visibility and reputation. At PR Agency One, our travel PR team meticulously plan these press trips to ensure they not only resonate with our clients’ objectives but also provide an enriching experience for attendees. […]

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PR and Social Predictions for 2024 by PR Agency One

image showing pr and social predictions for 2024

As we stand on the threshold of 2024, the crystal balls are out in force, and the PR world is awash with predictions. It’s that time of the year when everyone, from the office intern to the seasoned analyst, turns into a soothsayer. Some will say it’s an exercise in futility, but let’s face it, […]

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PR Agency One chosen to level up PropTech startup, Housr

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Housr, the “Tinder for student housing” PropTech start-up has swiped right on PR Agency One to take its brand to the next level, ahead of its expansion stateside. The student living start-up which streamlines the process of finding a student property, and organising and paying for utility bills, has selected PR Agency One to raise […]

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How to Break into the USA with PR

image showing how to break into the USA with PR

In the ever-evolving world of business, expanding into international markets is often a coveted goal for UK brands. The United States, with its vast consumer base and economic potential, is a prime destination. However, history has taught us that success in the US market is not guaranteed, and careful consideration is required. In this blog […]

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Unlocking success in Tech PR: PR Agency One’s showreel

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At PR Agency One, we are thrilled to unveil our latest Tech PR agency showreel. This video compilation showcases our unwavering commitment to excellence in the world of technology public relations. Join us as we explore what makes us the trusted choice for tech-focused clients. Our Tech Clientele In the fast moving technology sector, we’ve […]

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Community consultation for onshore wind developments

Community Consultation Strategy

Government U-turns are nothing new but the recent move by Communities and Levelling Up Secretary Michael Gove to remove the operational ban on onshore wind development in England and Wales, signals a significant break with past energy policy and drives the party back toward a more pragmatic approach to renewable energy. Leaving aside any polling-led […]

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Five marketing and PR lessons from the Women’s World Cup

Five PR learnings from the Women's World Cup

Like the rest of the nation, the PR Agency One team has been swept up in football fever this summer, with England’s Lionesses putting in some stunning performances during the Women’s World Cup (WWC), and almost managing to bring it home. As well as the fantastic on-field action there has been plenty of off-field antics, […]

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