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Social Search Ranking Factors, Who To Believe?

BrightonSEO panel says social media is an unimportant ranking factor… for now Is social media a ranking factor? At the Ask the Ex-Googlers Anything session at BrightonSEO, the consensus seemed to be ‘no’. When asked ‘how important is social media as a ranking factor?,’ Alfredo Pulvirenti, SEO Team Leader at StepStone Group, said ‘social media […]

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SEO PR Insights at Search Me

SEO PR Insights For Public Relations and Digital Pros from James Here are James Crawford’s  SEO PR Insights from ‘Search Me?’ (1 February 2013). My presentation will go live shortly. Search Me? is a beginners guide to search marketing for PR & marketing professionals and a one-day seminar with lunch that takes place at The […]

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PR and SEO – Will the Worlds Ever Collide?

Here is a slide deck outlining some of the key points that I am planning to raise on the PR and SEO panel at SAScon alongside Lexi Mills of Distilled, Simon Wharton from PushON and Peter Bowles of Dynamo PR. PR and SEO Tips from SAScon | Online PR | | SEO PR | Digital […]

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‘Six of the best’ at SAScon 2012

Peter Cobley, the commercial director of hômejames and a founder of SAScon, the search analytics and social media conference, has written this great post on what to expect at the event. We are speaking on the PR and SEO panel and can’t wait for the event on the 17-18 May. And it’s not too late to buy a […]

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We are the Official PR Agency For SAScon

PR Agency One has been appointed to handle the PR for SAScon, the search analytics and social media conference, which is taking place over two days (17-18 May 2012) at The Hive, Manchester. Anyone who knows us will testify that we like to join the dots between PR and search, so we are really chuffed […]

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Why PR and SEO Are More Similar Than you Might Think

SEO and PR are more similar than you think. Before you scoff at this suggestion please hear me out. Ask the really serious practitioners of SEO about their discipline and most will say that for good search engine visibility, a business needs great onsite content that is interesting, newsworthy and sharable. Take, for example, Rand Fishkin, […]

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A Quick Case Study in Using PR Content for SEO

Econsultancy is undertaking an experiment to see what happens if its readers link to their latest internet marketing strategy paper, which is available for free on its website. I will be blogging more about this subject on the blog of my new Manchester PR agency, PR Agency One. The blog encourages its readers to link […]

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Measure PR messages with analytics

As a PR professional and content marketer, planning out keywords and messages is a big part of the day job. Get it right and public relations people can drive huge and relevant traffic to a site. Get it wrong and questions will be asked of your ability. This presentation outlines a really simple way to […]

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What is the best SEO secret that you know? PR of course

I just read this comment from Rand Fishkin, the CEO & Co-Founder of SEOmoz.org and it reads like the best advert for public relations ever. He’s basically saying his biggest SEO secret is public relations. He made the comment on Quora in response to the following question: ‘what is the best SEO secret that you […]

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8 reasons to chose integrated PR companies

The link between SEO and PR is nothing new but recently everyone’s still talking about. This is especially so at PR companies like PR Agency One. More and more public relations and optimisation consultancies are starting to truly understand the interrelation between the two disciplines, although there are lots of consultancies who talk the talk but […]

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