This presentation should give PR and marketing practitioners food for thought. Central to public relations is great content, and while all of this presentation is not always completely relevant to PR there is certainly some interesting concepts in here. What … Continue reading
Econsultancy is undertaking an experiment to see what happens if its readers link to their latest internet marketing strategy paper, which is available for free on its website. I will be blogging more about this subject on the blog of … Continue reading
Are you a Marketing, PR or Digital professional living in Chorlton or Didsbury? If so then you probably should join this small LinkedIn community. The group, catchily called Chorlton and Manchester Marketing, PR and Digital People, has one single purpose: … Continue reading
Curation of the news is one of the most exciting innovations on the internet. The internet is an enlightening place to keep up to date with current affairs and news, but now with news curation sites we can access, sort, … Continue reading
MARIAN SALZMAN – OPINION FORMER We all know the term metrosexual, but how do these trends become popularised and a part of the everyday British lexicon? One reason: Marian Salzman, a American colleague of mine, and a pioneer of opinion-forming … Continue reading
