The biggest media influence on corporate reputation is not the BBC, The Sun or Radio 4 – it is Google. That is why Search Engine Optimisation (SEO), Search Engine Marketing (SEM) and digital marketing matters.
We use SEO tools and techniques, Google Analytics and other types of data to inform and measure our campaigns, providing added value to clients.
PR Agency One then applies these insights to PR and content marketing strategies for social media such as Twitter, Facebook, YouTube and LinkedIn.
We are not just about data and we also understand how to build communities and get your message across via these platforms, plus we ‘get’ the correlation these services have with your search engine visibility.
Before embarking on an online communications strategy it makes sense to have a website that can be found in the first place and has a space on it to host our communications content. PR Agency One can advise you on the redevelopment of your site and undertake any work to make either short term fixes or complete redesigns.
We can also project manage the development of Facebook apps and other third party applications that link to the APIs of other well known social media communities.